Referrals
September 10, 2009
When you look back on all the referrals your firm has received in 2009 what percentage has come from existing clients? If the percentage seems low my hunch is it’s because you are not asking! Our suggestion is to start asking during your 9/15 and 10/15 interviews/conversations. It’s simple yet requires practice and better if it’s a habit. Here’s what we suggest, “Mr. Jones, we love working with you and it would be great to have more clients like you. Do you know anyone that would benefit from our services?”. Once a habit, we are certain the strategy will bear fruit. Good luck!
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Do firms ever offer incentives to clients who refer new clients?