current = currency
The professional services (PS) industry is born out of a need to have expert insight into the latest information available on niche subjects. How will services like twitter shape PS in the coming years? It may not be twitter….but the concept of twitter may give rise to new ways to access the latest information that can aid your clients in decision making.
The formula in its simplest form:
current = currency
This will become an ever increasing need for CPA firms – to not only have access to current information but to have the ability to steer clients towards a decision from that current information. Waiting until it hits the current form of tax research tools may not cut it. Tomorrow’s research tools may include a twitter search option.